Q&A With ‘Camp Gyno’ Creator Naama Bloom

This interview was first published on The Sisterhood blog at the Forward.

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Meet the Brooklyn mom and entrepreneur behind “The Camp Gyno,” the viral video that has racked up almost 5.5 million views in just a couple of weeks, and drawn the attention of many major media outlets.

The video was conceived as an introduction to HelloFlo, a subscription service for women’s periods founded last March by Naama Bloom. Subscribers receive a nicely wrapped monthly care package of sanitary products and a treat, all delivered timed to their menstrual cycle. Starter kits for girls getting their first period are currently available for pre-order.

Bloom, 40, spoke with the Sisterhood about her company, the video and how she learned how to use a tampon at Camp Galil, a Habonim Dror Jewish summer camp in Ottsville, Pa.

Click here to read the interview and watch the video.

© 2013 Renee Ghert-Zand. All rights reserved.

 

Read more: http://blogs.forward.com/sisterhood-blog/182274/q-and-a-with-camp-gyno-creator-naama-bloom/#ixzz2bxB2W37G

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